Email marketing for product launch success

Email marketing for product launch success

Email marketing is a powerful tool for businesses looking to launch new products. With the right strategy in place, email marketing can help you build buzz and generate interest. Also, it can ultimately drive sales for your new product. In this article, we’ll explore the different elements of a successful email marketing campaign for product…

Importance of Usability Testing in UI/UX Design

Importance of Usability Testing in UI/UX Design

In today’s highly competitive digital landscape, usability testing has become a critical component of UI/UX design. It helps ensure that digital products are designed with users in mind. It involves observing real users as they interact with a product in order to identify any usability issues or points of friction that might impede the user’s…

How to create a robust product development plan?

How to create a robust product development plan?

Product development comprises the end-to-end process of designing, developing, and delivering a new product. Product development could also refer to the process applied in improving an existing product to better suit customer needs. It can take anywhere from a few months to a couple of years for product teams to take a product idea from…

A guide to software development: Definition, types, processes, and methodologies

A guide to software development: Definition, types, processes, and methodologies

In our digital age, software development affects all critical components of our lives. Individuals, entrepreneurs, and large corporations often rely on different types of software to do their everyday activities. Enterprise software development, without a doubt, has the fastest growth rate of any other IT business. Thanks to some AI-augmented software development and technology innovations,…

A quick guide to successful product architecture

A quick guide to successful product architecture

During the product development lifecycle, setting up a robust product architecture is one of the most important foundational elements before you even get to the design stage. In this article, we discuss in detail about: Let’s delve into how you can start building a robust architecture: What is product architecture? Product architecture refers to a…

How Enterprises Reduce Financial Expenditure Through Outsourcing

How Enterprises Reduce Financial Expenditure Through Outsourcing

Outsourcing has been a practice since the ’90s and companies have benefitted largely by the process. Now a multibillion-dollar industry, outsourcing plays a vital role in a company’s everyday affairs. Statistics say that the industry will only grow in the years to come. Data shows that the growth of the global outsourcing market will increase from $65 billion USD…

5 Business Operations Leveraging Robotic Process Automation (RPA) to Improve Employee Productivity

5 Business Operations Leveraging Robotic Process Automation (RPA) to Improve Employee Productivity

Automated processes and robots have been around for a decade now with every year bringing more advances in the field of process automation. Contrary to what is in believe about machines taking over human jobs, automation technologies such as Robotic Process Automation (RPA) have the potential to lower labor costs and improve overall efficiency. Companies…

Robotic Process Automation

What is Robotic Process Automation (and Where Can You Apply It in Your Business)?

AI and automation technologies are significantly reducing the need for manually performing repetitive and everyday tasks, especially in the business world. Robotic Process Automation (RPA) is one such technology that configures computer software or artificial intelligence, especially a software “robot” to imitate the actions of a human interacting with digital systems. If you are wondering how…

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